This means: If an entrepreneur is "honest" with oneself and one's target audience, it is obvious to focus on customer value as it helps to build the most important asset in business the fastest possible way,
The Trust Of the Audience
The potential of Honestpreneurship
Imagine ...
5 entrepreneurs with a similar offering compete for the same customer. One of them focuses on customer value, the others see it as a means to an end for selling their product.
Who has the best conditions to gain the trust of the client and make the deal?
Exactly! The one who focuses on customer value
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